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DSK decision: New pure subscription model changes media landscape!
Heidenheim will face Wolfsburg in the Bundesliga on June 27, 2025. Find out everything about the game and current developments.
DSK decision: New pure subscription model changes media landscape!
Today, June 27, 2025, everything in Heidenheim revolves around the football game between 1. FC Heidenheim and VfL Wolfsburg. The Bundesliga encounter not only promises sporting excitement, but also provides many fans with the variety they are longing for. Kick-off is at 6:30 p.m., and in front of a sold-out crowd, the Heidenheimers expect to be able to make the most of their home advantage. After their last win, the team is relying on the strong support of their fans. kicker.de reports that the last few games have been promising and the team wants to move up the table.
While the players give their all on the pitch, there are also important developments off the pitch. The Data Protection Conference (DSK) has published a decisive statement on so-called “pure subscription models”. These models allow users to consume media content by either taking out a paid subscription or agreeing to the use of their data for advertising purposes. But there are some clear guidelines here: If you purchase a Pure subscription, no tracking methods may be used to observe user behavior. The DSK decision contains the important points that users who do not want tracking must not be disadvantaged. dr-datenschutz.de emphasizes that this model brings transparency and legal certainty to the media industry.
Focus on data protection
There are always discussions about the correct handling of personal data, especially in the digital space. The new DSK regulations require that website providers inform their users clearly and understandably about the processing of their data. There must be different consents for different processing purposes. This will be a challenge to implement, especially for smaller providers. Adjustments are still necessary here so that everything is GDPR-compliant.
As far as fans are concerned, the Bundesliga not only brings sport to the table, but also current topics. Especially in a digital age, it is important to protect your data and be aware of how it is used. In sport and beyond, awareness of data protection could take on a new dimension.
As soon as the game starts today, however, the goals and the players are in the foreground. The support from the fans, the passionate game and the hope for three points remain the most important thing. No matter how the debates about data protection and subscriptions continue, the anticipation for the kick remains unbroken.