Daimler and Toyota: New fusion seals the end of the wedding in heaven

Daimler and Toyota: New fusion seals the end of the wedding in heaven

A new merger is in the automotive industry: On June 10, 2025, Daimler Truck and Toyota Motors announced the start of a new vehicle group in Asia. This agreement marks the final end of the fusion between Daimler-Benz and Chrysler, which lasts over two decades, which was celebrated in 1998 as a "wedding in heaven". The merger with Chrysler was supposed to secure competitiveness, but only lasted until 2007 before both companies separated their paths. Mercury reports .

The almost 100-year history of Daimler-Benz, which was created in 1926 from the merger of Benz & Cie and the Daimler engine society, is also at stake. This merger was an answer to the difficult economic conditions in Germany after the First World War and led to the creation of the Mercedes-Benz brand, which is now associated with innovation and quality. According to mb Passion it was a close cooperation at the time that ensured a uniform model range and thus ensured future-oriented synergies.

A new course in the mobility landscape

The new merger between Daimler Truck and Toyota stipulates that both companies hold 25 percent of the newly founded truck manufacturers. With a workforce of around 40,000 employees, the group will be under the leadership of Daimler manager Karl Deppen. Daimler Truck continues to hold the majority of the Mitsubishi subsidiary Fuso, which shows how the corporate strategy adapts in view of current economic challenges, such as Merkur reported.

On the other hand, Toyota brings his many years of experience and expertise into cooperation. Founded in 1937, Toyota has developed and produced a variety of innovative, safe and high -quality products in over 80 years. The company is actively committed to creating mobility for everyone and promoting happiness. With a clear focus on networked, automated, shared and electrified technologies, Toyota is determined to transform the mobility landscape sustainably, in accordance with the Guiding Principles .

The collaboration between Daimler Truck and Toyota could not only set new standards in truck production, but also represent a long-awaited turning point for both companies. The fact that they were once interwoven in a common story makes this step all the more interesting and gives hope for an exciting future.